India has emerged as one of YouTube’s largest markets, with creators reaching millions of viewers daily. This analysis ranks the top 10 Indian YouTubers based on subscriber count, engagement rates, social impact, and business success as of early 2025.
Ranking Methodology 📊
Our ranking considers:
- Total subscriber count
- Average views per video
- Engagement rates
- Brand collaborations
- Social influence
- Content diversity
- Awards and recognition
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The Top 10 Indian YouTubers 🏆
Note: Please keep in mind that this list is not in any order.
1. CarryMinati (Ajey Nagar)
- Subscribers: 44.9M+
- Primary Content: Gaming commentary, roasting, music
- Key Achievements:
- TIME Magazine’s “Next Generation Leaders”
- Forbes 30 Under 30 Asia
- Brand Collaborations:
- WinZO
- PUBG Mobile
- Arctic Fox
- Mivi
- Notable Products: Original music tracks on Spotify
- Average Views: 15-20M per video
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2. Round2Hell
- Subscribers: 34.9M+
- Primary Content: Comedy sketches
- Team Members: Zayn, Nazim, Wasim
- Brand Collaborations:
- Flipkart
- PhonePe
- Paytm
- Average Views: 15-20M per video
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3. Technical Guruji (Gaurav Chaudhary)
- Subscribers: 23.7M+
- Primary Content: Technology reviews, news
- Brand Partnerships:
- Realme
- Fever FM
- MyHoardings
- Content Tools:
- Adobe Premier Pro
- Final Cut Pro
- Average Views: 8-10M per video
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4. BB Ki Vines (Bhuvan Bam)
- Subscribers: 26.6M+
- Primary Content: Comedy sketches, music
- Business Success:
- BB Ki Vines Productions
- Youthiapa merchandise
- Brand Collaborations:
- Netflix
- Amazon Prime
- Myntra
- Awards: Filmfare Digital Disruptor of the Year
- Average Views: 12-15M per video
5. Ashish Chanchlani Vines
- Subscribers: 30.5M+
- Primary Content: Comedy sketches, parodies
- Notable Achievements:
- Forbes 30 Under 30 India
- Instagram following: 15M+
- Brand Partnerships:
- Spotify
- Pepsi
- BookMyShow
- Average Views: 10-12M per video
6. Amit Bhadana
- Subscribers: 24.5M+
- Primary Content: Comedy, lifestyle
- Unique Selling Point: Regional content in Hindi/Haryanvi
- Brand Collaborations:
- MPL
- PhonePe
- Vivo
- Average Views: 8-10M per video
7. MythPat
- Subscribers: 15.8M+
- Primary Content: Gaming, comedy
- Gaming Equipment:
- Elgato capture card
- Adobe Creative Suite
- Brand Partnerships:
- Xbox India
- Lenovo Legion
- AMD
- Average Views: 5-7M per video
8. Triggered Insaan (Nischay Malhan)
- Subscribers: 23.5M+
- Primary Content: Reaction videos, gaming
- Family YouTube Network:
- Fukra Insaan
- Live Insaan
- Brand Partnerships:
- Mamaearth
- WinZo Games
- Average Views: 7-9M per video
9. Flying Beast (Gaurav Taneja)
- Subscribers: 9.2M+
- Primary Content: Vlogs, fitness
- Professional Background:
- Commercial pilot
- Fitness expert
- Brand Collaborations:
- MyProtein
- Gymshark
- HealthifyMe
- Average Views: 3-5M per video
10. Sanam
- Subscribers: 11.5M+
- Primary Content: Music covers, originals
- Band Members: Sanam Puri, Samar Puri, Venkat Subramaniyam, Keshav Dhanraj
- Brand Partnerships:
- Spotify India
- JioSaavn
- Gaana
- Average Views: 2-4M per video
Impact on Indian Digital Content
These creators have significantly influenced:
- Regional content creation
- Digital marketing strategies
- Youth culture
- Brand collaboration models
- Content monetization methods
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Revenue Streams 💰
Common monetization methods:
- YouTube AdSense
- Brand collaborations
- Merchandise
- Digital products
- Live events
- Music releases
- Web series
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Conclusion
India’s top YouTubers have transformed from content creators to digital entrepreneurs, building substantial business ecosystems around their brands.
Their success demonstrates the evolving nature of digital entertainment and the growing influence of social media in India.
FAQs
Q1: How much do top Indian YouTubers earn?
A: Top Indian YouTubers can earn between ₹5-50 lakhs monthly through various revenue streams, including AdSense, sponsorships, and merchandise.
Q2: What equipment do these popular YouTubers use?
A: Most use professional setups including DSLRs (Canon/Sony), professional microphones (Blue Yeti/Rode), and editing software (Adobe Premier Pro/Final Cut Pro).
Q3: How long did it take them to reach 1 million subscribers?
A: On average, 2-3 years of consistent content creation, though newer creators might achieve this faster due to India’s growing digital audience.
Q4: What languages do they primarily use?
A: Hindi and English are most common, with some creators using regional languages or Hinglish (Hindi-English mix).
Q5: How often do they upload content?
A: Most maintain a schedule of 2-4 videos per week, with some doing daily uploads.
Q6: What percentage of their income comes from YouTube AdSense?
A: typically 30-40% of their total income, with brand deals and other ventures making up the rest.
Q7: Do they have content teams?
A: Yes, most top creators employ teams of 5-15 people including editors, thumbnail designers, and social media managers.
Q8: How do they handle content creation during challenges like the pandemic?
A: Many adapted by creating home-based content and investing in better equipment for remote production.
Q9: What role does music play in their content?
A: Most use licensed music or original compositions to avoid copyright issues and maintain content monetization.
Q10: How do they stay relevant in the changing digital landscape?
A: Through platform diversification, consistent adaptation to trends, and maintaining authentic connections with their audience.
Note: Subscriber counts and statistics are approximate and subject to change. Data accurate as of January 2025.
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